Sustainability

This report explores how Insights functions can harness data to drive sustainability initiatives.

Despite low confidence in the government, the public see the UK as the G20 country doing most to tackle climate change

A new report published by the British Business Bank with research by Ipsos shows that awareness of net zero among smaller businesses is becoming significant (at nearly 60%), with around half of smaller businesses saying decarbonisation or reducing environmental impacts is a near-term priority.

How brands can lead the way to activate consumer behaviour change in sustainability.

British public ranks ending hunger and poverty, providing clean water and sanitation and climate action as top priorities among U.N. SDGs according to the latest Ipsos Global Advisor poll.

Are we ready for the shock of global population decline? What you've heard about global overpopulation is wrong, says Darrell Bricker, Global CEO, Public Affairs at Ipsos.

Over half of Britons feel government should prioritise the environment over the economy in wake of the pandemic, even if this means slower economic growth or job loss. Britons are more likely to feel renewable energy and obliging owners to insulate their homes are very acceptable initiatives to reduce greenhouse emissions compared to the global average.

This has been a year of momentous change – real and anticipated. As we pause to reflect at the end of the year, we present some Ipsos research highlights you may have missed during the dizzying events of 2020.

Sustainability is not only a relevant topic today, it is the long-term viability of a business.