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Economic optimism falls to record low as concern over inflation rises
The latest Ipsos Economic Optimism Index (EOI) reveals that net economic optimism in Britain has fallen to the lowest levels ever recorded since Ipsos began collecting this data in 1978. In the latest data, collected 8-14 April 2026, 78% of Britons expect the economy to get worse over the next 12 months (up 3ppts since last month), the highest level recorded since the Index began.
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“Cost of Living” the top concern driving voters to the polls in English Local elections
Ipsos’ latest English local elections research is now released, with fieldwork carried out 2-8 April. This means field work was carried out before media reporting around Peter Mandelson’s vetting and the Government’s response. Ipsos interviewed more than 1,600 adults in England in local authorities where elections are taking place in May.
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10 years on from referendum, British, French and German publics increasingly see EU and UK as sharing common interests, while becoming more at odds with the US
New polling data from Ipsos in the UK, conducted 3-7 April 2026, illustrates a significant shift in how the British, French, and German publics perceive the UK – EU relationship
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Reform hold 6-point lead over Labour and the Conservatives
Ipsos’ latest Political Monitor is now released, with fieldwork carried out 9-15 April 2026. This means fieldwork was conducted before recent announcements about Peter Mandelson failing his security vetting.
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Drug and alcohol support for people experiencing rough sleeping or at risk: what £262m achieved across 83 areas
Ipsos in the UK, working in partnership with Groundswell and Dr Stephen Green of Sheffield Hallam University, has completed an evaluation of the Rough Sleeping Drug and Alcohol Treatment Grant (RSDATG).
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Patients continue to struggle with NHS admin
Ipsos polling for the King’s Fund, National Voices and Healthwatch England reveals that two in three patients (66%) have experienced at least one NHS admin problem in the last year (for themselves or someone they care for) such as lost test results, inability to change or cancel appointments, or receiving incorrect information – showing no change since 2024 (64%).
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Britons expect success for Reform UK and the Greens at upcoming local elections in England
New data from Ipsos in the UK, taken 27th – 30th March 2026, explores attitudes towards the upcoming local elections in parts of England. Note this data is GB wide, therefore includes respondents who do not have an upcoming local election.
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DfT Transport Technology Tracker
The Department for Transport (DfT) has commissioned Ipsos to undertake a series of surveys to measure public awareness, attitudes and behaviours in relation to existing and emerging transport technologies.
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FSA consumer survey, conducted by Ipsos, reveals appetite for healthy and sustainable diets
Since 2020, Ipsos has been running the FSA’s flagship consumer survey, Food and You 2. Research from the survey, published by the Food Standards Agency reveals the highest level of public confidence in food safety recorded since the start of the project.
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Public opinion hardens against Iran war as economic concerns persist
New polling data from Ipsos in the UK, conducted 3-7 April 2026 (ahead of the temporary ceasefire), reveals the latest picture in British public opinion towards the conflict between the US, Israel, and Iran and its consequences.