Insights Hub

All content

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  Trust Survey

  BBC most trusted news source 2019

  Of those adults that follow the news, 51% say that they are most likely to turn to the BBC for news they trust the most, followed by almost 1 in 10 (9%) saying ITV and 6% saying Sky News.

  29.05.19
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  Local Government Publication

  Sorry guys – localism does not excite people

  Ben Page explores the opportunities that local government has to affect meaningful change while Westminster is preoccupied with Brexit.

  24.05.19
• Healthcare Survey

  Public attitudes to animal research in 2018

  This Ipsos report presents the findings of a 2018 survey commissioned by the Office for Life Sciences to understand current public awareness of and attitudes towards the use of animals in research.

  24.05.19
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  Data Collection Survey

  GDPR One Year On

  4 in 10 believe companies have been more transparent about data use since GDPR.

  22.05.19
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  European Union Survey

  EU Parliament Election Prediction Poll

  Brexit Party set to win most votes at European Parliament elections but one in three voters say that they may change their mind.

  22.05.19

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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  Evaluations Survey

  Commissioning Complex Evaluations

  Commissioning complex evaluations? How do you de-risk specifying and proposing complexity-appropriate methods in tender processes and get the right commissioner-contractor balance for responsive and collaborative delivery? Thoughts below from Ipsos’s Policy and Evaluation Unit.

  20.05.19
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  Financial Services Publication

  Majority of young people think their generation is more entrepreneurial than previous generations

  Ipsos research conducted on behalf of IPF, run across seven markets, looks at financial wellbeing in young adults.

  20.05.19
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  Political Monitor Survey

  Voters are split on whether Labour would take Britain in or out of the EU

  Ipsos's May 2019 Political Monitor shows that half of the public think a Labour government under Corbyn would try to keep Britain in the EU - but nearly half of Labour voters think it would take Britain out.

  20.05.19
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  Political Monitor Survey

  No clear favourite amongst potential Conservatives to replace Theresa May

  As pressure mounts on Theresa May to step down Ipsos’s new Political Monitor reveals no clear public favourite amongst the Conservative rivals for the Premiership.

  17.05.19
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  Issues Index Survey

  Issues Index April 2019: Public concern over Brexit reaches record high

  With the nature and timing of Britain’s exit from the European Union remaining uncertain, the April Ipsos Issues Index shows public concern about Brexit again reaching the highest level of concern recorded about European issues since the Index began in September 1974. By contrast, worry about immigration has fallen to a two-decade low.

  16.05.19
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  Social Media Publication

  Practical Ethics in Social Media Research: The greatest good for the greatest number?

  The amount of social media data readily available to anyone inclined to look is staggering. This raises important questions about the principles around analysing individuals’ data. What can be done to ensure social media data research is as conscientious as it is revealing?

  16.05.19