Lingo State of Wellness 2025: Glucose Gap Report

Washington DC, February 25, 2025—New Lingo/Ipsos research unpacks the top health goals for respondents in the United States and the United Kingdom. The research also explores what people in both countries don’t understand about how glucose can impact their health. Learn more about the reports and research in the United States and the United Kingdom.

Lingo is a mark of the Abbott group of companies and used with permission

About the Study

The United States Methodology:

Lingo partnered with Ipsos to survey 1,031 adults 18+ between November 15-17, 2024, on the probability-based Ipsos KnowledgePanel. The data is nationally representative and reflects the U.S. adult population based on gender, age, race/ethnicity, education, Census region, metropolitan status, and household income.

The survey was conducted using KnowledgePanel, the largest and most well-established online probability-based panel that is representative of the adult U.S. population. Our recruitment process employs a scientifically developed addressed-based sampling methodology using the latest Delivery Sequence File of the USPS – a database with full coverage of all delivery points in the U.S. Households invited to join the panel are randomly selected from all available households in the U.S. Persons in the sampled households are invited to join and participate in the panel. Those selected who do not already have internet access are provided a tablet and internet connection at no cost to the panel member. Those who join the panel and who are selected to participate in a survey are sent a unique password-protected log-in used to complete surveys online. As a result of our recruitment and sampling methodologies, samples from KnowledgePanel cover all households regardless of their phone or internet status and findings can be reported with a margin of sampling error and projected to the general population.

The study was conducted in English. The data for the total sample were weighted to adjust for gender by age, race/ethnicity, education, Census region, metropolitan status, and household income. The demographic benchmarks came from the 2024 March Supplement of the Current Population Survey (CPS).

• Gender (Male, Female) by Age (18–29, 30–44, 45-59 and 60+)
• Race/Hispanic Ethnicity (White Non-Hispanic, Black Non-Hispanic, Other, Non-Hispanic, Hispanic, 2+ Races, Non-Hispanic)
• Education (Less than High School, High School, Some College, Bachelor’s degree, Master’s degree or higher)
• Census Region (Northeast, Midwest, South, West)
• Metropolitan status (Metro, non-Metro)
• Household Income (Under $25,000, $25,000-$49,999, $50,000-$74,999, $75,000-$99,999, $100,000-$149,999, $150,000+)

The margin of sampling error is plus or minus 3.9 percentage points at the 95% confidence level, for results based on the entire sample of adults. The margin of sampling error takes into account the design effect, which was 1.65.

The margin of sampling error is higher and varies for results based on sub-samples. In our reporting of the findings, percentage points are rounded off to the nearest whole number. As a result, percentages in a given table column may total slightly higher or lower than 100%. In questions that permit multiple responses, columns may total substantially more than 100%, depending on the number of different responses offered by each respondent.

The United Kingdom:

This study was conducted on the KnowledgePanel in the United Kingdom between 14th – 20th November 2024. In total 1,032 interviews were achieved with residents across the United Kingdom aged18+. 

The data for the total sample were weighted to adjust for gender by age, region, Indices of Multiple Deprivation (IMD), education, ethnicity, and number of adults in the household. The demographic benchmarks for gender by age came from the Office for National Statistics (ONS) in the UK 2022 mid-year estimates, while the region benchmarks came from the ONS 2019 mid-year population estimates. IMD benchmarks come from ONS mid-year estimates from 2019, education benchmarks are pulled from the Annual Population Survey (APS) from 2018, ethnicity benchmarks are from APS October 2022 to September 2023 surveys, and the number of adults in the household benchmarks are from the ONS census in 2021 for England, Wales, Northern Ireland, and 2021 mid-year estimates for Scotland.

The margin of sampling error is plus or minus 2.27 percentage points at the 90% confidence level, for results based on the entire sample of adults. The margin of sampling error takes into account the design effect, which was 1.54.

The margin of sampling error is higher and varies for results based on sub-samples. In our reporting of the findings, percentage points are rounded off to the nearest whole number. As a result, percentages in a given table column may total slightly higher or lower than 100%. In questions that permit multiple responses, columns may total substantially more than 100%, depending on the number of different responses offered by each respondent.

For more information, please contact:

Dorothy Hildreth
Vice President 
[email protected]

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