The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
Mileage Is Seen as the Top Reason for a Car's Depreciation, over Accident Damage and Irregular Maintenance
TEMPO Digital Music Discovery & Purchase Process Study from Ipsos Reveals Emerging Changes within the Category Signs Continue to Point to a Maturing Fee-Based Market
Obama and Doctors Most Trusted in Healthcare Debate; Cost Control and Expanded Coverage Equally Important
For the First Time since February, a Majority of Americans Say the Country Is on the Wrong Track
Declining expectations for the future drive drop in confidence
Ipsos Knowledge Summit to Offer the Latest Insight in Research Leadership
Global Consumers Crave Innovative CPG Products
Study Shows Over 7 in 10 Physicians Use Supplements; Nearly 8 in 10 Recommend Supplements to Their Patients
