The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Brands shouldn't overlook the partisan common ground on healthier food, or the strong demand for safety and transparency among mothers and women.
The July Reuters/Ipsos Core Political shows that Americans remain split on what is the most important issue facing the country today.
Index For July Reaches New Low Of The Year
New Research Conducted In 11 Countries Reveals Large Differences In Demand
Survey Reveals Americans Divided On Whether Gambling Addiction Is Disease Or Moral Weakness
Obama Enjoys Double-Digit Lead over McCain On 9 of 11 Presidential Qualities Three In Ten (30%) Americans More Likely To Vote for Obama If He Selects Hillary Clinton As Vice Presidential Running Mate
More Americans Would Speak Highly of Obama (43%) Than They Would of McCain (30%) Mere 21% of Americans Believe Nation Heading in "Right Direction"
