The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Brands shouldn't overlook the partisan common ground on healthier food, or the strong demand for safety and transparency among mothers and women.
The July Reuters/Ipsos Core Political shows that Americans remain split on what is the most important issue facing the country today.
Economists are predicting tough times ahead, but Americans continue to spend and accumulate debt. Could a consumer crunch be on the horizon?
11 May 2023
Time
10amPT/1pmET
In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Consumer Tracker.
Few trust the Supreme Court to remain neutral and impartial in future cases surrounding abortion
An expert in qualitative and quantitative research with an exemplary track record in creative advisory and insights, Howard has forged strong partnerships with top clients and industry organizations across his 16 years at Ipsos.
Though, opinion on federal agencies cleaves along partisan lines
Most Americans characterize U.S.-China relations as bad.
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