In America, most still call it soccer
The Ipsos Consumer Tracker, fielded on Ipsos' Omnibus platform, asks Americans questions about culture, the economy and the forces that shape our lives. Here's one thing we learned this week.
Why we asked: Last year, we asked about how Americans refer to a sport that’s in the news this month. Thought it would be a good time to check in.
What we found: Despite being overwhelmed with people who call the sport football or fütbol, Americans are steadfast in their belief that kicking the round ball around a massive stadium is soccer. Take that, world.
More insights from this wave of the Ipsos Consumer Tracker:
Younger Americans are visiting malls more frequently
Another positive signal in the consumer economy
America’s perception of greatness is on the rebound
Republicans and Democrats agree: They want to better understand each other
The Ipsos Care-o-Meter: What does America know about vs. what does America care about?
