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How food brands win with positive portrayals of people of color
There are big benefits for food and beverage brands that depict people of color positively in ads – but the sector lags others.
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Connected CPG: Winning formula in the tech-accelerated age
Connected CPG is tech-enabled CPG innovations with enhanced experience or business models, that aim to create a deeper connection with consumers.
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Inflation is Americans’ Top Concern, And It’s Not Going Away
COVID is no longer the leading concern for consumers – inflation is now at the top. Here’s what businesses should know.
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Patient-First Innovation featuring MEDRhythms
Listen in as our guest, MEDRhythms CEO, discusses patient-first innovation to design digital therapies that use sensors, music and software to improve walking (as featured in Rolling Stone magazine!).
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The Power of Patient-First: Ipsos Health Industry Webinar Series
Revisit highlights from our virtual summit featuring timely insights for healthcare brands as the industry transitions to a patient-first approach.
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Owning It: Three Requirements for Distinct Positioning in Healthcare
When done well, brand positioning has the power to change behavior—driving business results as well as better health outcomes.
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Innovation in Inflationary Times
In the face of inflation and other challenging factors, Ipsos shares a detailed playbook for innovation leaders in the CPG industry.
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What the Future: Aging
Listen in as we discuss how brands can help us live our best lives now, and in the future as this segment increases in size.
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The Path to Techquity
Ipsos partnered with the HLTH Foundation to shine a light on existing health tech-related inequities in the U.S. and identify opportunities for the industry to address techquity gaps.