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Clear Majority of Americans are Concerned About Coronavirus
Older respondents are more concerned about the impact on markets
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Global Trends 2020: Understanding Complexity
Download our latest report featuring global opinions, attitudes and behaviors around brands, technology, society, consumerism and much more.
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Improving In-Store Conversion Through Behavioral Science
Discover the competitive importance of combining traditional research techniques with the science of how shoppers make decisions to dramatically improve in-store results.
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[WEBINAR] Sustainability Redefined: What We Know
With new laws changing every day, and the recent dismantling of environmental regulations which unwinds 50 years of protections, what was true even two years ago in the world of sustainability, is no longer true.
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The Impact of Kidfluencers
Youtube kidfluencers are a major deciding factor in the next best children’s toy, especially if they have a cult following. Read more.
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February 2020 Global Consumer Confidence: Consumer sentiment drops in China, but not in other major economies
Global consumer confidence index has barely changed since the COVID-19 virus outbreak, but China’s national index is down by more than four points
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The Quirk’s Event
Join Ipsos’ Emmanuel Probst at one of the marketing research industry’s most respected conferences. Quirk’s is hosting two days of cutting-edge marketing research an consumer insights learning, with case studies, discussions on the hottest trends, and networking opportunities.
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Ipsos Introduces Kids and Family Center of Excellence with Release of the Family Media Experience Fall/Winter 2019 Survey
Study Highlights Evolution in the American Family’s Media Consumption in the Era of Choice
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Ipsos Update - February 2020
Welcome to February’s edition of Ipsos Update – our round-up of the latest research and thinking from Ipsos teams around the world. This month includes a look at gender, shopper trends, entertainment in India, and young people’s perspectives on education and war.
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Creating a Community Hub In-Store to Drive Traffic
Brick-and-mortar stores with creative and innovative ideas are succeeding at driving traffic. We share case studies.