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Spring cleaners anticipate cleaning and organizing more than usual this year
Nearly half of those who engage in spring cleaning anticipate doing more this year; effectiveness of cleaning products is the most important characteristic Americans look for
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ANA Global Day of Learning: Media
ANA’s Global Day of Learning: Media will be available to anyone in the marketing industry who registers through the centralized website. The sessions will remain online for a full 24-hours on April 19th.
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[WEBINAR] What the Future: Identity
People think of identity as something we’re born with but also how they express themselves.
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How where we live shapes who we are
People seem to be isolating themselves into community bubbles of thought and ideas in media, online and at home. Journalist Dante Chinni analyzes the data and reports on the ground about how our political identities shape and are shaped by our physical landscape.
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Americans support limited U.S. intervention in Ukraine to prevent escalation with Russia
New NPR/Ipsos poll also finds that as gas prices reach an all-time high, inflation is overwhelmingly Americans' top concern.
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Americans brace themselves for higher prices and interest rates
Nevertheless, U.S. consumer confidence remains stable as COVID cases fall and market rallies
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30% of adults say most people can be trusted
Most people in China and India say they tend trust others; few in Brazil, Malaysia, and Turkey do.
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Ipsos Core Political : Presidential Approval Tracker (03/23/2022)
This week’s Ipsos’ Core Political has President Joe Biden receiving the lowest approval rating we've seen on our tracker, 40%. The economy and war and foreign conflict remain the top issues.
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Many Americans think TV shows about politics accurately reflect real life
West Wing is seen as the most realistic TV show, while VEEP is seen as the least realistic by the public.
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There’s a market for men’s cosmetics–and a generation gap
New Ipsos research sees market potential for male cosmetics is at least double, but messaging is key. Take a look.