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What do we think 2026 will look like?
Americans are cautiously optimistic about 2026 — for themselves personally, at least — according to the Ipsos Consumer Tracker.
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What’s changed and what hasn’t in our food habits
More than half (57%) of Americans say they prioritize foods with protein, according to the Ipsos Consumer Tracker.
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THE QUIRK’S EVENT: Dallas
Ipsos’ Emmanuel Probst, brand health expert, will be presenting fresh insights.
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Association of Food Equipment Manufacturers Summit
Ipsos’ Matt Carmichael will be sharing consumer insights during his presentation: Understanding Society, Markets & People to Help the Work Make Better Decisions.
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January 2026 LSEG/Ipsos Primary Consumer Sentiment Index
Consumer Confidence Up to Begin 2026 As Current and Investment Sub-Indices Rise
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C-Suite Guide to Sustainable Growth : CMO-CSO Playbook
Discover an actionable, evidence-based guide from IRG with Ipsos, Ad Net Zero and Google to help CMOs and CSOs turn sustainability into growth, faster.
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Google / Ipsos Multi-Country AI Survey 2026
The third annual survey among 21 countries on experiences and future expectations of artificial intelligence (AI)
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Americans oppose using military force to take possession of Greenland
Majority express concern that U.S. efforts to acquire Greenland could harm NATO alliance, relationships with European allies
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ANA Top Consumer Trends in 2026
Join Ipsos at the Association of National Advertisers’ annual Top Consumer Trends Conference highlighting the cultural, technological, and behavioral shifts that will define 2026.
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Most Americans say U.S. should be world's moral leader; far fewer say it is
New NPR/Ipsos poll reveals an erosion in views of America’s global leadership; half see U.S. losing influence around the world