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Shifts: Automation, financial inequality and social commerce
Ipsos Strategy3’s Trevor Sudano explains how forces like inequality, influencers, and artificial intelligence could shift the future of shopping.
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Election Action: Why businesses need to prepare today for 2024’s uncertainty
No one knows who will win America’s election – but we can forecast what might happen under a Trump or Biden presidency. Here’s why brands need to act on that today.
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What the Future: Risk
In this foresight webinar, we explore the social and commercial ramifications of uncertainty across industries. Revisit our recording to hear valuable takeaways on how to ensure your risks are calculated ones.
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A new benchmark in our perception of COVID’s waning threat
One in three Americans now say they believe COVID is a very low risk to them, personally, according to the Ipsos Consumer Tracker. Two years ago, only 10% of Americans said the same.
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Ipsos Update – May 2024
Earth, plastics, politics … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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Does AI have a halo with B2B buyers?
Here’s what marketers need to know about B2B buyers and users when positioning AI-powered software.
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[WEBINAR] Election Action: Why businesses need to prepare for 2024’s uncertainty
A victory for either side could lead to radically different futures in 2025 and beyond as the candidates shape the economy, regulations and consumer attitudes and behaviors. That creates high stakes for businesses, especially those that operate on a long timeline.
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Four Auto Insurance Trends Creating Opportunities and Obstacles
Four developing trends that will shape the auto insurance industry for years to come, with implications for measuring, modeling and managing the auto insurance customer experience.
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What Regulators Need to Know About Third-Party App Installers
If regulators want to create a competitive app installer market, consumers must be able to have a fast, easy download experience, while still feeling safe.
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[WEBINAR] What the Future: Risk
We live in risky times. Across industries and around the world, brands, businesses and policymakers need to prepare for a variety of compounding and high-stakes hazards, from geopolitical risks to brand risks to economic risks — and the risk of backlash to how they respond to those risks.