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Half of Americans say the war between Israel and Hamas is important in determining the candidate they will support in November
New ABC News/Ipsos polling finds more Americans trust Trump over Biden to handle the war between Israel and Hamas, even as many don’t trust either candidate
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Are we prepared for population decline?
New research from Ipsos’ 2024 Generations Report underscores why it’s more important to tailor communications, product development and service delivery to the values and expectations of different age cohorts.
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Four in five Americans believe sporting events are too expensive
New Ipsos poll finds majority in favor of state law limiting taxpayer funding of sports stadiums
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Half support banning TikTok, as the 2024 presidential election remains a toss-up
New Reuters/Ipsos poll reveals a close presidential race and about half support banning TikTok.
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Patrick Sheposh to lead Ipsos’ Automotive and Mobility practice in North America
Sheposh, an accomplished leader with far-reaching experience in the automotive sector, to steer Ipsos’ Automotive and Mobility practice in the U.S.
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Majority of Americans support FTC ruling that would ban non-compete agreements
Support for the banning of non-compete agreements is highest among wealthier, more educated Americans, new Ipsos poll finds
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Ipsos Update – May 2024
Earth, plastics, politics … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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What unites Americans? Service and values
In the five charts below, With Honor and Ipsos found that service, American values, and Veterans unite the country around a shared sense of purpose and direction.
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Americans view country as deeply divided, but believe most have much in common
Shared fundamental values unite Americans
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Does AI have a halo with B2B buyers?
Here’s what marketers need to know about B2B buyers and users when positioning AI-powered software.