Search
-
How trusted AI from Ipsos can help you grow faster and smarter
How can I use the revolutionary technology of generative artificial intelligence to help grow my business, while still trusting that the output is safe and reliable?
-
Conversations with AI Part V: Is there depth and empathy with AI twins?
How do synthetic respondents fall short of capturing the human experience? In this paper, we share the results of a research study conducted to test the capabilities of AI twins.
-
[WEBINAR] United in Individuality: 9 opportunities for U.S. brands in Global Trends
Join experts from Ipsos and leading U.S. brands for a live-broadcast panel discussion as we explore the nine Ipsos Global Trends, and unpack what they mean.
-
Ipsos Update – September 2024
Data, Healthcare, Education … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
-
Conversations with AI Part IV: AI-assisted knowledge libraries and curation
How do you get the most out of all of your knowledge? Ipsos has developed an AI-infused Curation platform to make large scale document curation more efficient and effective.
-
Synthetic Data: A Guide to Responsible Adoption
Synthetic data, powered by AI, is poised to transform the market research industry. Recognizing the potential (but also possible pitfalls), our clients asked us to provide Ipsos’ trusted perspective.
-
Bringing Healthcare Segmentations to Life With GenAI-Powered Persona
Persona bots, fueled by sophisticated algorithms and trained on robust datasets, embody the attitudes, behaviors, and preferences of real-world doctors, patients, and pharmacists.
-
People are still interested in learning about generative AI
While some of the hype arguably has slowed on generative AI, a majority of Americans (55%) still say they’re interested in learning more related skills, according to new data from the Ipsos Consumer Tracker.
-
Nationally, Harris holds a small lead over Trump
New Ipsos polling finds that among the same group of Americans there has been some movement towards Harris
-
Trump and Harris are locked in tight race among voters in swing states
New Ipsos swing state polling finds most would like to see a code of ethics and term limits for the Supreme Court