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[WEBINAR] Activating Success: Unified Marketing Measurement Best Practices
Join Ipsos MMA, recently named a leader in The Forrester Wave™: Marketing Measurement and Optimization Solutions, Q1 2022 for a complimentary webinar featuring Forrester Principal Analyst Tina Moffett.
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Ipsos Update - April 2022
This month sees us reflect on the impacts of the COVID pandemic two years on. Our featured global surveys cover topics including gender equality and interpersonal trust. We also look at the latest polling on the Ukraine conflict.
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Ipsos Core Political : Presidential Approval Tracker (03/30/2022)
This week’s Ipsos’ Core Political finds most Americans believe the country is off on the wrong track as President Joe Biden’s presidential approval rating stands at 42%.
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After a turbulent 2021, small businesses find some stability
That said, new Ipsos/MetLife/U.S. Chamber of Commerce poll finds this stability masks some profound challenges small business owners are facing with inflation and supply chain issues.
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For Latino Americans, the U.S. offers opportunity but also discrimination
New Axios-Ipsos poll in partnership with Telemundo finds differences by age in perceptions of opportunity in the U.S.
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Spring cleaners anticipate cleaning and organizing more than usual this year
Nearly half of those who engage in spring cleaning anticipate doing more this year; effectiveness of cleaning products is the most important characteristic Americans look for
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Americans support limited U.S. intervention in Ukraine to prevent escalation with Russia
New NPR/Ipsos poll also finds that as gas prices reach an all-time high, inflation is overwhelmingly Americans' top concern.
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Americans brace themselves for higher prices and interest rates
Nevertheless, U.S. consumer confidence remains stable as COVID cases fall and market rallies
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Ipsos Core Political : Presidential Approval Tracker (03/23/2022)
This week’s Ipsos’ Core Political has President Joe Biden receiving the lowest approval rating we've seen on our tracker, 40%. The economy and war and foreign conflict remain the top issues.