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The state of the food consumer
Consumers have faced one challenge after another: a pandemic, a blurring of at-home and in-office work environments, supply chain challenges, and now inflation at a 40-year high.
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Activating Success: Unified Marketing Measurement Best Practices
Featuring seasoned marketers, listen in as we explore best practices in data driven planning and activation.
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Sports: A sure bet to reach the affluent consumer
Connecting sports and the Affluent should be a slam dunk for any marketer in search of a passionate and well-funded consumer.
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Ipsos launches cutting-edge UX lab in downtown Chicago
The Ipsos Experience Lab has been built to deliver consistent, quality data on these experiences
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[WEBINAR] Understanding the Landscape: A 360° View of the Metaverse & Web3
Are you ready to leverage their potential? Don't miss your opportunity to hear in-depth insights into the metaverse and Web3.
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[WEBINAR] What the Future: Music
Tech is influencing music in myriad ways, from how artists create it, to how fans discover it, to how we view performances live – or virtually. And yet what’s not changing is the vital role it plays in our lives, from entertainment to mental health.
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Proper context
This week we are taking a step back and looking at the rest of the world, how anti-establishment opinion has held up during the pandemic, the main issues globally, and three case studies examining how these dynamics are playing out in elections.
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What’s trending in online fashion conversations
Social data reveals new insights about fashion trends, brands, and shoppers, especially the Gen Z.
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Exploring the CBD Drinks Market
Everyone has heard of CBD. It’s on the lips of college students, fifty-somethings, maybe even your parents, and it's (allegedly) making everyone feel much more relaxed.
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Does the auto industry have an electric vehicle generation gap?
Insights from the 2022 Mobility Navigator suggest a dramatic difference in how older buyers view EVs vs. their younger counterparts.