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Ipsos Leaps Ahead With Advanced Implicit Reaction Time (IRT(TM)) Method for Measuring Unconscious Brand Content and Ad Perceptions in Collaboration with NEUROHM

U.S. Public Perspectives: Climate Change on the Public Agenda

June 2014

Meet Today's Millennials, Moms & New Retirees

Millennials are the social and always-connected generation.

Nearly Nine in Ten Small Business Owners Claim Technology - and Keeping Up with Technology Trends - Is Important to Their Business, Yet Costs to Upgrade Seen as Most Significant Technology Challenge

Costs to Maintain and Upgrade Emerge as the Most Significant Technology Challenge

Helping Others Important in Driving Women's Sense of Self-Worth

Majority of Women View Self-worth as Most Important to Their Success

Ipsos Selects Realeyes to Provide Facial Coding Emotional Response Metrics for Deeper Insights into Consumer Emotions

The High Price of Customer Satisfaction

Most managers believe that customer satisfaction is linked to higher business performance. As a result, "satisfaction guaranteed or your money back" has become the standard promise for businesses around the world.

Americans Look for a Healthy Balance in Diet and Exercise

Thoughts and ideas from Ipsos Public Affairs to stimulate your understanding of public opinion and consumer attitudes

Observations on Healthcare Exchange Enrollment

Are the Affordable Care Act (ACA) healthcare exchanges financially sustainable?

U.S. Public Perspectives: Observations on Healthcare Exchange Enrollment

January 2014