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World Refugee Day 2022: New Ipsos survey shows greater compassion for forcibly displaced as war in Ukraine wears on
Majorities in the U.S. and globally support allowing more refugees fleeing war, violent conflict, natural disaster, or the effects of climate change into their country
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How food brands win with positive portrayals of people of color
There are big benefits for food and beverage brands that depict people of color positively in ads – but the sector lags others.
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What the Future: Identity
Revisit our recorded webinar to hear more about what forms a person’s identity, how it’s shaped and represented externally and how people want it used in products, marketing, and media.
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Ipsos Update - May 2022
Happiness, Identity, and global reactions to the war in Ukraine are among the featured topics in this month’s edition. Also featured: our Earth Day 2022 reports.
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Most Americans oppose penalizing businesses over their stance on social issues
A new Reuters/Ipsos poll finds most Americans are likely to support a political candidate who believes businesses and corporations have the same right to free speech as regular Americans
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Parents report improvements in their child’s educational attainment compared to last year
New NPR/Ipsos poll also finds that despite debates over parents’ rights in education, most parents believe their child’s school keeps them well-informed on the curriculum
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TECHQUITY: Supporting an equitable future for health in the digital era
Revisit our on demand webinar to hear Ipsos healthcare experts and guest panelists discuss industry research and the importance of health technology equity.
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Ipsos is first research member to join SeeHer movement
After using SeeHer’s groundbreaking Gender Equality Measure® to assess thousands of ads, Ipsos joins leading global movement to eliminate gender bias in advertising and media