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In-Home Digital Convergence: Reality TV, Or Not Ready For Prime Time?
New Ipsos Data On The `Digital Den' Highlights Barriers To Market Development And Provides An Estimate Of Next-Year Market Potential
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The PC To Be Challenged By Competing Digital Platforms For Supremacy In Tomorrow's "Digital Den"
As More Americans Experiment With Digital Media, Television Peripherals Such
As The Digital Video Recorder And Dedicated Game Console Are Emerging As
Legitimate Competitors To The PC As The Preferred Digital Entertainment
Platform In The Home -
Mobile Phones Could Soon Rival the PC As World's Dominant Internet Platform
Mobile Phones Poised To Overtake The PC As The Dominate Internet Platform In Some Markets, According To Ipsos Insight's Latest The Face of the Web Study
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Corporate Reputation: Connecting Fantasies With Reality
Ipsos Unravels Customer Satisfaction And Retention History, Mythology, And Reality
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Getting to the Root of Innovation Part 2 of 2
Creating Actionable Segmentation Based on Market Landscape "White Space" Part 2 of 2 View part 1
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Internet Adoption Slowing - But Dependence On It Continues To Grow
Though Global Online Population Growth Slowed In 2005, Access To And Application Of The Internet Continues To Evolve Rapidly According To Ipsos Insight's Latest The Face of the Web Study
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"The Brand-Customer Connection" Selected Among Top 50 Management Articles In 2005
Paper Co-Authored By Ipsos Researchers Chosen Among Best From More Than 20,000 Papers Published Last Year
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Corporate Financial Brands Lag with Target Audiences
Survey reveals low brand familiarity for leading U.S. banking and investment firms