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How Ipsos helps businesses Know the New America
Ipsos’ Know the New America capabilities span from social listening and message testing to market
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[WEBINAR] Know the New America: Growth Audiences
Join us for a dynamic conversation with leaders in corporate reputation, marketing, and social impact as we triangulate insights on bringing more expansive understanding in the workplace and the marketplace today.
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Half of Americans want tariff price labels, and are unsure what's being tariffed
About half of Americans are uncertain what will be impacted by tariffs, according to the Ipsos Consumer Tracker
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Fewer Americans think prices are rising
Across a range of staples and utilities, fewer people think they are paying higher prices than thought so in late February, according to the Ipsos Consumer Tracker
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Fewer Americans are planning summer travel
Americans are planning to do less this summer: Just 27% of Americans report they have international travel plans in the works for summer 2025 vs. 34% last summer, according to the Ipsos Consumer Tracker
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Consumers remain anxious
Below are five charts on where consumer sentiment stands, what economic issues they are most concerned about, and what might lie ahead in the future
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What the Future: Fandom
Revisit our on-demand webinar for insights into how fans and their communities are evolving as powerful cultural arteries and the questions they create for businesses.
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GLAAD Pride Survey 2025
Ipsos conducted a survey for GLAAD concerning perceptions around Pride month.
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Military Veteran Family Research Panel Launch & Discussion
Revisit our on-demand webinar to hear more about why tapping into the military veteran household-serving ecosystem enables public service professionals with deeper insights into how to service this community.
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Where Americans stand on Trump’s immigration agenda
Five charts on where Americans stand on Trump’s immigration agenda