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Younger employed Americans are more concerned about AI replacing their jobs
In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Consumer Tracker.
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Designing a 'Smarter' Mystery Shopping Program
Read on to discover how to design a “smarter” mystery shopping program that allows organizations to achieve an advantage over their competition.
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New research: decoding internet fashion aesthetics
Synthesio experts explore 20 fashion aesthetics from apps like TikTok and Instagram
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Why people think the system is broken in the U.S. and around the world
Take a look at highlights from the Ipsos Global System Is Broken Index for a better understanding of how to navigate the anti-system movement.
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UX360 Research Summit
Ipsos is delighted to be taking part in this year’s UX360 Research Summit, an event focused on a timely and increasingly important topic as many industries grapple with saturated markets and user churn.
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Pharma knocks tech off the top spot as most trusted industry in Ipsos' latest global report on Trust
Business leaders are not trusted to tell the truth – yet are seen to have a responsibility to speak out on issues according to the new Ipsos Global Trustworthiness Monitor report.
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Affluents still want luxury–but how they find it is changing
As consumers tighten their belts in an uncertain economic environment, the luxury market is not immune to a squeeze in discretionary spending.
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Social media users’ 2023 resolutions: health and finances first
New insights unveiled by Synthesio’s online conversations analysis related to New Year’s Resolutions finds that social media users say they’re focused on health, financial wellbeing, as well as new purchases in 2023.
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The myths and realities of social intelligence and analytics
While social intelligence is a growing space, there are still plenty of misconceptions about what it is and how it works.
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Post-election, many Americans are surprised by the outcome but trust the results
Post-election FiveThirtyEight/Ipsos poll finds that Republicans are behind Trump and DeSantis for 2024 nominee, while Democrats are fractured.