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Equality Lounge: SXSW 2022
Ipsos is proud to be an official partner of the FQ Equality Lounge, advancing equality together with other leading and forward-thinking brands.
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Opinion Polls: A continual improvement process
Implementing new approaches and staying mindful of common sources of error, opinion polls can remain a vital tool for predicting election outcomes.
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How news consumption impacts views of the pandemic
Where Americans primarily source their news holds surprising implications for how they perceive COVID.
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Equality Lounge: International Women’s Day
At Ipsos, we are dedicated to researching issues of diversity and inclusion, including gender and intersectionality.
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[RECORDING] WIRe: Find Your Rhythm
Listen in as Women in Research hosts a virtual webinar designed to help professionals get past their obstacles and limiting beliefs to reach new heights.
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Ipsos Core Political : Presidential Approval Tracker (02/16/2022)
This week’s Ipsos’ Core Political illustrates President Biden’s waning support among Republicans and independents on specific issues as his overall approval rating stands at 44% this week.
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Half of Americans say they are certain they will vote in the upcoming midterms
A recent Reuters/Ipsos poll finds that only one-quarter (25%) of Americans believe the country is headed in the right direction.
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Reader’s Digest Reveals 2022 Most Trusted Brands
The Trusted Brand winners for Home and Family products, as well as Health and Wellness brands
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Less than half of families feel confident about paying for their college-bound children's education
Families believe in the importance of higher education, but aren’t sure they can fund college according to Sallie Mae/Ipsos polling.
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What Tech Executives Should Know in Today’s Polarized Society
The positives people feel toward technology do not shield brands from negative public backlash during instances of scandal or crisis. Here’s what you can do about that.