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First Impressions Matter
Understanding the power of spontaneous reactions to develop stronger innovations
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Global attitudes : COVID-19 vaccines
COVID-19 vaccination intent has risen in the past few weeks.
New Ipsos-World Economic Forum global survey highlights the increasing demand for COVID-19 vaccines and diverging views on whether vaccination should be mandatory. -
Seven in ten Americans say they have been spending more time online this year than ever before
Less than half, however, feel confident about the security of their online accounts
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American public approves Administration's first steps on coronavirus
New ABC News/Ipsos poll finds Trump continues to divide the country
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Cliff’s Take: Americans In Wait And See Mode
Most still think a return our pre-COVID lives is a distant reality.
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2020 Was a Big Year for Online Sales – But at What Cost?
Something is missing from the online buying experience. Here’s what brick-and-mortar stores can learn from unhappy shoppers.
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Consumer confidence ticks slightly upward
Gains in consumer sentiment driven by resurgence in jobs confidence
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Reuters/Ipsos Core Political Survey: Presidential Approval Tracker (02/04/2021)
A majority of Americans continue to approve of how Joe Biden is handling his time in office
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The Super Bowl still has our attention – especially with younger Americans
The pandemic has affected everything from ads to fans. Here’s what Americans are watching for at this year’s Super Bowl.