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Fearing Wrong: Global Perspectives on Violence Against Children
Violence Against Children Seen as a Growing Problem, but Also Seen as One That Happens Outside of the Home
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FYI: Earthquake! How The TV Landscape Continues To Change
With there now existing many different ways to watch TV other than the traditional `live' or DVR formats, there is a lot of interest in the impact of these new formats upon viewing.
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Parents of Kids and Teens Show Strong Affinity for Wearables and other Next Gen Tech From Certain Brands
The presence of young influencers in a household makes a difference when it comes to acquisition intent and brand preference
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Leader of Ipsos in North America Appointed to CASRO Board of Directors
Pierre Le Manh to Step into Role on CASRO's Board in 2015
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More than Half of Adults Set a Budget on Holiday Shopping
A Majority Plan to Spend $400 or Less on Gifts this Holiday Season
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How to Make Your Brand More Attractive
Ipsos UU's Analytical Frameworks are a series of 12 models designed to help UU researchers all over the world design their research and structure qualitative data in consistent and relevant ways.
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The Changing Landscape of TV
Compared with five years ago, it is undeniable that the TV landscape is now vastly different to what it once was. With the rise of Over-the-Top Subscription Video-on-Demand (OTT SVOD) services such as Netflix and Amazon Instant Video, together with the majority of broadcast and cable networks offering an unheard of plethora of viewing options, how the average person consumes TV content has changed immensely, and will continue to do so.
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New Director to Guide Client Offering in the Pacific Northwest
Nika Kabiri to Lead Ipsos MarketQuest Team in Seattle