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Most Americans Unsure if Vaping is Safer than Cigarettes
Two-thirds overall aren't sure, but half of vapers, and one in five adults age 18-34, think vaping is safer
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Mall makeovers vs. online shopping: Will e-commerce support or replace brick and mortar?
More than half say it’s easier to buy goods and services online than a year ago.
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Who influences the influencers?
Carla Flamer’s WTF Beauty article examines global research about beauty routines, and what or who most influences our concept of beauty. Her favorite beauty products are her adorable makeup blending sponges.
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Quality Workplace Training Leads to Improved Engagement and Job Positivity, But Opportunities and Effectiveness Vary Considerably
Quality Workplace Training Leads to Improved Engagement and Job Positivity, But Opportunities and Effectiveness Vary Considerably
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Americans Are Divided On Who Is Responsible For Mass Shootings
New Ipsos/USA Today poll: In wake of tragedies in Texas and Ohio, Democrats are more likely than Republicans to blame racism and loose gun laws
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We see with our mind, not just with our eyes
Looks matter! Despite our best intentions not to judge (a product) by appearance, our brain automatically and instinctively does.
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Most Car Owners/Lessees Agree That Today's Vehicles Could Be Considered Technological Devices
Thinking About Technology that Allows for the Collection and Transmission of Driver and Vehicle Data, Nine in Ten Believe the Vehicle Owner Should Control Who Has Access to the Data
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Ipsos Appoints Jacob George as Executive Vice President and Leader of U.S. Automotive Quality Practice
George to help Ipsos move forward in changing the game in Automotive Quality Measurement
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The Millennial-ization of premium spirits
Michael Baer takes us through Millennial and iGen trends in luxury beverages. His vice: Manhattans, perfect and up.
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What the Marie Kondo movement says about eCommerce
Learn how retailers can improve how consumers decide which items to bring into their home (and how to return items that don’t spark joy), thereby solving a true consumer need and achieving a massive competitive edge.