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Reuters/Ipsos Issues Survey May 2025
The latest Reuters/Ipsos survey highlights broad support for vaccines and mixed views on handling of illegal immigration.
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Majority of Americans oppose ending birthright citizenship
NPR/Ipsos poll also finds conflicting views on whether constitutional rights should be granted to immigrants without legal status
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Mental Health Support for Black Families Study
Steve Fund/Child Mind Institute/Morgan Stanley Alliance for Children’s Mental Health survey explores issues faced by Black families and youth struggling with mental health concerns
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Leveraging Generational Analysis: Understanding generations begins with detangling three key effects
Read more about the gap in attitudes between Gen Z men and women, uncovers the little-discussed power held by Gen X, and dives into our evolving understanding of ‘old age’.
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The anticipatory friction behind the vibe shift on Trump
Five charts on President Donald Trump’s approval rating, uncertainty, and the anticipatory friction behind it all
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CABANA Virtual Leadership Forum
Ipsos’ John Boerstler will join the Cabana Virtual Leadership Forum to take part in a dynamic discussion about how organizations can safeguard mental health while sustaining mission-critical work.
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Reuters/Ipsos Issues Survey April 2025
The latest Reuters/Ipsos survey shows continued public concern over inflation, immigration, and international trade.
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Americans have a negative economic outlook, even as many feel their personal economic situation hasn’t changed
New ABC News/Washington Post/Ipsos polling finds the president’s approval has dropped
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Since the beginning of 2025, approval of President Trump’s handling of immigration has softened slightly
New ABC News/Washington Post/Ipsos polling finds Americans are divided on President Trump’s approach to immigration
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How the fandom revolution is changing the game for brand growth
From diehards to bandwagoners, nine in ten Americans consider themselves a fan of something. That raises a host of questions today and tomorrow for brands and companies to consider, says What the Future Editor Matt Carmichael.