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IIeX Behavior
Ipsos is delighted to be presenting at this year’s IIeX behavioral science conference.
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Reuters/Ipsos Data: Core Political (08/29/2018)
President Trump's approval rating among registered voters stands at 40% with just 69 days until the election.
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Women & Water: A Ripple Effect
In 2017-2018, Ipsos and the Water & Development Alliance (WADA) conducted a study to map the hypothesized direct gendered impacts (“women and water”) and the pathways to indirect empowerment impacts (“the ripple effect”) of water programming, and to collect primary data to assess whether these hypotheses can be supported.
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Reuters/Ipsos Data: Core Political (08/22/2018)
With 76 days to go until the November election, Democrats continue to lead the generic congressional ballot.
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[WEBINAR] Intelligent Product Test Design: When less can be more
Caught between the ‘insight vs. investment trade-off’ when it comes to product testing? Ipsos is freeing clients from this conundrum while saving them time & money!
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Reuters/Ipsos Data: Core Political (07/18/2018)
President Trump's approval rating remains steady at 40% among all Americans this week
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Likelihood to Use Sharing Economy Services This Summer Declines Among Americans
Americans, Including Millennials Believe Traditional Services Provides Better Overall Experience Than Sharing Economy
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To Launch or Not to Launch New Draw Games
Launching a new draw game or modifying an existing game significantly can cause great apprehension. That is because it comes with significant risk to a Lottery’s on-going sales, and ultimately its contribution back to the State and good causes. How do you minimize such risk while ensuring resources allocated to product mix changes are used most efficiently?