Search
-
Why Each Encounter Matters
Managers have long known that each interaction a customer has with their firm is a moment of truth that will either reinforce or diminish his or her loyalty. This has led to an increasing demand by managers to measure and manage customer satisfaction with each transaction. In fact, a whole new Enterprise Feedback Management (EFM) industry has grown rapidly to support this demand.
-
Ipsos Loyalty Provides New Performance Benchmarks
Syndicated Study Delves into Consumers' Views About Loyalty Across 23 Sectors in 30 Countries
-
Unmasking Deeper Insights with Facial Coding
It's often said that the face can reveal what words cannot.
-
Ipsos Global @dvisory: The Economic Pulse of the World (July 2014)
Citizens in 25 Countries Assess the Current State of their Country's Economy for a Total Global Perspective
-
Majority of U.S. Adults Believe Companies Generally Do a Good Job of Protecting Their Customers' Personal Information and Privacy
Local Banks, Online Retailers, Credit Card Companies, and Online e-commerce Companies are Most Likely to be Viewed this Way
-
Ipsos Adds to Its Agency and Brand Research Expertise with New Hire
Ashley Hoskinson Joins Ipsos MediaCT's Business Development Team