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How Public Opinion Insights Propel External Communications
Listen in as Freddie Mac's Elizabeth Walton joins us to share their experience using survey research to develop POVs, and provide leadership with key data for decision making.
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How Multinational Corporations Can Lead the Way on Sustainability
Download our essential guide for companies trying to gauge the priorities of consumers.
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Corporate Social Responsibility: Marketing Gimmick or Sound Public Policy
Revisit our recorded webinar to hear research on how Affluent Americans view the social policies of companies and the impact these programs have on perceptions and purchases.
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[WEBINAR] How Public Opinion Insights Propel External Communications
Join Ipsos and our guest speaker, Elizabeth Walton, Director of Market Insights with Freddie Mac, who will share their experience using a combination of national and targeted surveys to develop a point of view, and provide leadership with key data points for decision making and external communications.
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Americans are skeptical of companies’ LGBTQ+ solidarity – but the messages work
Many consumers think companies should be doing more; the numbers track close to feelings on corporations and racial justice.
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Three quarters of Americans with health insurance coverage believe too many hurdles exist between patients and doctor-prescribed medicines
New Ipsos poll conducted with Novartis finds that 92% of patients believe that doctors should be making therapy decisions, not insurers
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[WEBINAR] Corporate Social Responsibility: Marketing Gimmick or Sound Public Policy
Join us for a complimentary webinar as Tony Incalcatera, Chief Research Officer for Ipsos Affluent Intelligence, will discuss our latest findings on how Affluent Americans view the social policies of companies and the impact these programs have on perceptions and purchases.
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LGBT+ Pride 2021 Global Survey Insights
Revisit our recorded webinar to hear new research insights from our global survey and a dynamic discussion of their implications.
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A majority (57%) of Europeans expect to travel this summer
France and Italy lead with 67% expecting to take their usual summer holiday
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On Juneteenth, What Does Increased Allyship Mean for Businesses?
If we take a look at the future of allyship and racial injustice in our country, we have reasons to be optimistic.