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The Immediacy of EFM
There has been much talk about Enterprise Feedback Management in recent times, but to many, it may be difficult to understand how to achieve real business success with it. This paper is designed to provide an overview and explain how, when deployed correctly, it can significantly benefit customer-facing organizations.
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A New President for Ipsos Loyalty in the U.S.
Alexandre Guerin to Lead Ipsos' Largest Customer Satisfaction and Loyalty Operation
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Commitment to College Strong as Ever as Families Make Deliberate Decisions to Meet Cost, Says New Research from Sallie Mae and Ipsos
Families Reach into Pockets to Cover More than 40 Percent of College Costs; Borrowing at Lowest Level in Five Years
Study Shows 30 Percent of Students Are the First in Their Family to Attend College, Explores Motivations and Values of Families Paying for College -
Why Each Encounter Matters
Managers have long known that each interaction a customer has with their firm is a moment of truth that will either reinforce or diminish his or her loyalty. This has led to an increasing demand by managers to measure and manage customer satisfaction with each transaction. In fact, a whole new Enterprise Feedback Management (EFM) industry has grown rapidly to support this demand.
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Ipsos Loyalty Provides New Performance Benchmarks
Syndicated Study Delves into Consumers' Views About Loyalty Across 23 Sectors in 30 Countries