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What Worries the World - April 2022
Inflation is now the top global worry for the first time, with 26 out of 27 countries recording an increase in concern over the last month.
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Parents report improvements in their child’s educational attainment compared to last year
New NPR/Ipsos poll also finds that despite debates over parents’ rights in education, most parents believe their child’s school keeps them well-informed on the curriculum
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The pandemic is over. Welcome to the endemic.
In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Coronavirus Consumer Tracker.
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How social insights help fashion brands stay on trend
To keep up with trends in conscious consumption, sustainability, and emerging technologies, fashion brands need better consumer intelligence.
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Inflation is Americans’ Top Concern, And It’s Not Going Away
COVID is no longer the leading concern for consumers – inflation is now at the top. Here’s what businesses should know.
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For many, changes in mask requirements on planes don't impact their plans to fly
New Axios/Ipsos poll finds around half strongly support mask requirements in transportation settings
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Reuters/Ipsos Poll finds Americans support flexible approach to masking
Over half of Americans think COVID remains a threat, but many say decisions to mask should be up to individual right now
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A Metaverse Users Want
Revisit our on demand webinar to hear what consumers want of immersive platforms like VR and metaverse-like experiences.