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Telemedicine: Real Experiences; Real Insights
We interviewed HCPs, Patients, and Payers to understand how these key stakeholders currently experience telemedicine and how they are likely to use it in the future.
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Consumer confidence heads towards pre-pandemic levels
Sentiment rallies to new pandemic high for fourth week in a row
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Disrupting the Entertainment Content Positioning Model
Optimize audience reach for your show. Revisit our recorded webinar for content positioning research tips and insights.
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College graduates are excited for March Madness. Others? Not so much.
Half of Americans with college degrees are as excited or more than they were for the last NCAA tournament, but many others are indifferent
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Global consumer confidence getting closer to pre-pandemic level
No significant month-on-month drop in consumer sentiment recorded in any market
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Americans report high levels of concern about data privacy and security
More than half support for new rules and laws limiting what technology companies can do.
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Small business outlook improves, except for macroeconomic views
The MetLife/U.S. Chamber of Commerce Small Business Index score in Q1 2021 reveals a continuation of marginally increasing optimism.
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Do people really care about purpose at the point of purchase?
If 2020 has taught brands anything, it’s that they must play an active role in helping society and creating sustainable solutions for a better future. But how does that influence the decisions people make when it comes to taking out their wallets?
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Why it’s time for brands to go all-in on augmented and virtual realities
The promise of augmented and virtual reality as development and marketing tools for brands and manufacturers is becoming clearer.
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What brands and retailers need to know about ‘buy now, pay later’
Payments analyst Lisa Ellis sees “buy now, pay later” (BNPL) financing as a niche, but it’s a big enough niche that it’s likely to become table stakes in the coming years. The idea of paying in installments is hardly new (witness QVC and HSN and just about anything peddled by Ron Popeil), but recent advances have transformed BNPL into a Silicon Valley fintech disruptor.