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October 2025 LSEG/Ipsos Primary Consumer Sentiment Index
Consumer Confidence Up Slightly As Sub-Indices Move In Opposite Directions
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Beyond luxury: The new rules of indulgence for leaders
How wealth, wellness and morality shifts blur the lines between luxury and vice for American consumers and brands.
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Among veterans, trust in information from the VA remains strong
Findings of a new Ipsos poll on trust in government agencies
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Americans' views on the role of government are shifting
The number of Americans who think home ownership is part of the American Dream is high and getting higher, according to the Ipsos Consumer Tracker
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The more we know about artificial sweeteners, the less we want to consume them
Three in four Americans say they try to limit the amount of artificial sweeteners they consume, according to the Ipsos Consumer Tracker
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Americans are stressed but also hopeful. Here's why both are possible.
Eight in ten Americans say that the world is changing too fast, but 76% also say they're hopeful for the future, according to the Ipsos Consumer Tracker. Those aren't as contradictory as they seem.
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Nearly half of Americans don’t have any cash left over after paying bills
The number of Americans who say that they don’t have any money left over after paying their bills is up to 48%, the highest it's been since near-peak inflation in 2022, according to the Ipsos Consumer Tracker
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People don’t trust AI tools, but use them anyway
Two in three people who use AI tools say they don't trust them, but use them anyway, according to new data from the Ipsos Consumer Tracker
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More workers are back in the office, at least sometimes
The number of workers who commute five days a week or more has risen to half (49%), according to the Ipsos Consumer Tracker
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20 years after Hurricane Katrina, Americans want improvements to U.S. disaster preparedness
New USA Today/Ipsos poll shows most Americans see FEMA’s role as very necessary; a plurality expect the federal response to a disaster like Katrina would be worse today