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What’s going on with young American men and how that impacts the rest of America, in five charts
AI, cryptocurrency, porn, and the internet: here's what the Ipsos Consumer Tracker tells us about what young men are going through, and why it matters for everyone.
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People are not fans of dynamic pricing
Only one in three Americans think dynamic pricing would allow them to get deals, according to the Ipsos Consumer Tracker.
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We’re mostly exhausted, but women really are
Six in ten Americans have often felt stressed, nervous or exhausted in past month, according to the Ipsos Consumer Tracker.
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One big way this holiday shopping season was different
One in three Americans say they spent more than they intended to over the holidays, according to the Ipsos Consumer Tracker.
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What do we think 2026 will look like?
Americans are cautiously optimistic about 2026 — for themselves personally, at least — according to the Ipsos Consumer Tracker.
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What’s changed and what hasn’t in our food habits
More than half (57%) of Americans say they prioritize foods with protein, according to the Ipsos Consumer Tracker.
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Google / Ipsos Multi-Country AI Survey 2026
The third annual survey among 21 countries on experiences and future expectations of artificial intelligence (AI)
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Americans have mixed reaction to the U.S. removal of Venezuelan president
Majority concerned about U.S. getting too involved in Venezuela
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Nine trends that explain 2025
As 2025 winds down, Ipsos looks back on what was an eventful year. From the economy to artificial intelligence, here are the big trends that shaped the past year
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Americans resolve to make 2026 better
"Saving more money" is the most popular New Year's resolution for 2026, according to new data from the Ipsos Consumer Tracker