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Most gun owners support certain gun control reforms
New NPR/Ipsos poll also shows deep distrust of government institutions, suggesting barriers to enacting gun control could exist
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Why sponsors are nurturing emerging talent — and big names
Music sponsorship traditionally focused on hitmakers and household names. But as PepsiCo seeks what’s next in music marketing, that increasingly means connecting with fans by mentoring up-and-coming talent, says PepsiCo’s Catherine Carter.
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Our pandemic habits are sticking – and even accelerating
In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Coronavirus Consumer Tracker.
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Brand leaders share top tips for scaling social intelligence
Synthesio expert shares social intelligence program best practices and mistakes to avoid .
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U.S. Consumer Investment and Expectations indices drop to lowest level in more than 10 years
Anxiety among young Americans and Democrats accelerates decline in overall consumer sentiment
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Latino Americans worried about gun violence and crime, optimistic about America
New Ipsos poll for Axios & Telemundo finds Latino Americans want the administration to prioritize fighting inflation
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Half of Latino Americans say abortion should be legal
New Ipsos poll for Axios & Telemundo finds Latino Americans strongly oppose making all abortions, birth control and contraception illegal
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Activating Success: Unified Marketing Measurement Best Practices
Featuring seasoned marketers, listen in as we explore best practices in data driven planning and activation.
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Americans think of Jan 6 Committee as fair, but are not following it
New ABC News/Ipsos poll finds belief in Trump's culpability unchanged
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Getting It Right Podcast
Listen in for inspiring insights to think differently about brands, brand strategy and brand growth.