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Significant divides persist on the threat undocumented immigrants pose to American democracy, way of life
New Syracuse University/Ipsos poll also finds that most Americans support deporting undocumented immigrants, but far fewer believe in placing limits at the city level
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Ipsos explains how brands and businesses can navigate a world of tensions with “Insights to Activate: Global Trends”
We know 75% of Americans believe the world today is changing too fast. We know that just a quarter of them are optimistic about the world over the next 12 months. And we know much more about what they value, where they spend, and who they trust, thanks to the tenth-annual Ipsos Global Trends report.
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Sports (and sports fandom) in America
Revisit our on demand webinar to hear more about how Americans watch and consume sports.
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Americans think we know about sweeteners, but do we?
Almost all Americans know that honey is a natural sweetener (95%) but when asked about stevia, aspartame and more, things got a little murkier, according to the Ipsos Consumer Tracker
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It’s already holiday shopping time for the early birds
About one in five Americans have already started (or will by the time you read this) their holiday shopping, according to new data from the Ipsos Consumer Tracker
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It’s not just higher prices driving increased grocery spend
Americans are spending more on groceries since the start of the year, and most (74%) say it's because of inflation – but 25% also say it's because they're dining out less and cooking at home more, according to the Ipsos Consumer Tracker
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Reuters / Ipsos Core Political Survey: Presidential Approval Tracker September 2024
The September Reuters/Ipsos Core Political shows that Americans are concerned with the economy, followed by political extremism and immigration. About three in five Americans believe the country is headed off on the wrong track.
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[WEBINAR] The Inside Track: 2024 Election Briefing
Join the Ipsos polling team for our regular briefing on the data and trends transforming the country.
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SERVICE & EXPERIENCE (Reuters Events)
Join Ipsos’ Stephanie Bannos-Ryback as she moderates a panel discussion about harnessing the power of CX to drive meaningful business results.
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More than four in five small businesses say partisan gridlock is a serious problem in the federal government
The quarterly Ipsos/MetLife/U.S. Chamber of Commerce Small Business Index in Q3 2024 is similar to Q2 2024