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Few support the latest round of executive orders
Findings of a new Ipsos poll on Americans' support for various proposed actions and executive orders signed by President Donald Trump in his third week of office
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How pet food is evolving to fit modern lifestyles
Mars Pet Nutrition North America’s Lisa Campbell explains the trends that are reshaping the pet food market, from sustainable sourcing to human-grade ingredients.
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How companies can prepare for the changing status of pets in the future
What the Future’s Matt Carmichael considers what will come next for the $150 billion pet industry and how businesses can prepare for a future where pets are even more prevalent.
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How pet parents are shaping the future of the pet business and beyond
Pet ownership is transforming society. Discover how evolving human-animal bonds will reshape industries, urban living and social norms in an increasingly pet-centric future.
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Democrats are more likely to have stopped purchasing from a company because of politics
New Ipsos poll also finds that nearly two in five Americans have had to delay making a purchase in the last three months because they didn’t have the money
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Support is mixed for the Trump administration's executive orders and policies
Washington Post/Ipsos poll finds 45% of Americans approve of the job Trump is doing
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Muted support for recent immigration crackdowns
NPR/Ipsos poll shows a shift toward more restrictive immigration policy over time, but new proposals fail to receive majority support
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Half of Americans would recommend military service to young people they know
Most Americans are familiar with four of the U.S. military service branches, while fewer are familiar with the U.S. Space Force
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[WEBINAR] Increasing Efficiencies in Service Delivery in the Public Sector
Join Ipsos North America's Head of CX, EX, and UX Stephanie Bannos and Ipsos Public Affairs Head of Public Sector (and former Department of Veterans Affairs CXO) John Boerstler for an engaging webinar featuring industry and public sector CXperts!
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[WEBINAR] Know the New America: Public Opinion Update
Join us throughout 2025 to hear the very latest public opinion data and insights to help make sense of today’s new reality.