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Positive impact of intersectionality in advertising
The Unstereotype Alliance today released its new report “Beyond Gender 2: The Impact of Intersectionality in Advertising,” produced with support from LIONS and research conducted by Ipsos.
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Cliff’s Take
Read this week’s analysis and observations on public opinion trends exploring topline trends to lay out the forces that are really shaping our society and our future.
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Public More Open to Tech Companies Sharing their Data – But There’s a Limit
Caution Ahead: 71% of consumers would stop doing business with a company if it gave away sensitive information without permission.
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Consumers are returning to primary and specialty healthcare providers
The Beryl Institute-Ipsos PX Pulse trends consumer perspectives on patient experience.
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What Worries the World: How has Covid-19 changed the outlook?
Local perspectives on our issues tracker during the pandemic.
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But what if we’re wrong? The GenPop Q&A with Chuck Klosterman
In his latest work, best-selling author, journalist, and all-around interesting guy Chuck Klosterman asks a compelling question: “But What if We’re Wrong.” If we fast-forward 100 years or 500 years and look back at our present from the perspective of…
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How Streaming, Betting, Esports and NFTs are Changing How We'll Consume Sports in the Future
Ipsos research reveals generation, technology and cultural shifts are shaping how Americans engage with sports and what that means for brands
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[PODCAST] Research Business DAILY Report
Listen in to hear RBDR’s guest, Ipsos EVP Emmanuel Probst, discuss how society’s cultural changes have motivated varied established consumer brands, like Uncle Ben’s and Aunt Jemima, to replace their brand names and identities in order to extend the life of the brand
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Management Of Healthcare Crises Is Still A Top-5 Concern For Many Citizens
2021 Anholt-Ipsos Nation Brands Index shows nations which have made significant strides to contain the COVID-19 pandemic are rated positively by citizens globally on their performance of handling healthcare crises.
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Over two-thirds of Americans support resettling Afghan allies in the United States
NPR/Ipsos poll finds that most Americans are in favor of admitting certain groups of Afghans into the United States but are not as willing to welcome people fleeing violence from other areas of the world