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Majority of Americans think knowing their ancestry is important
Knowing their family’s history makes Americans feel curious, connected, and proud
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Ipsos Core Political Survey: Presidential Approval Tracker (06/24/2021)
About one-third of the country believes the country is headed in the right direction
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Majority of Americans agree that Pride increases awareness of LGBTQ+ culture
Only one in ten in favor of NYC Pride ban of law enforcement
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Seven in ten Americans plan to celebrate Father’s Day
Cooking at home the most popular way Americans plan to celebrate
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Americans will face more traffic and complexity in hybrid work world
Ipsos finds that Americans’ desire for “flex in the city” will mean a bumpy reentry
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Global consumer confidence at highest reading since March 2020
Jobs Index displays sixth consecutive month of gains
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Politicized consumers driving sentiment towards brands
Ipsos Understanding Society poll finds that despite a majority saying business shouldn’t get involved, most let values affect purchasing decisions
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Small business outlook climbs, aided by improving economic and revenue evaluations
The MetLife/U.S. Chamber of Commerce Small Business Index shows optimism about current and future macroeconomic pictures mixed with underlying hesitancy
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Americans hold complicated views around race and equality
Ahead of Juneteenth, Americans express complex and often opposing views about race and equality.
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Race and Identity in a Changing Nation
Examining America’s complicated relationship with race against a backdrop of ongoing demographic and generational change.