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Ipsos poll reveals how people are using generative AI, and for what
New Ipsos report & webinar reflects on three big ways that brands can use generative AI technology to scale, while still keeping human intelligence at the heart of the process
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April 2024 LSEG/Ipsos Primary Consumer Sentiment Index
Consumer Confidence Shows Stability Following Volatile Start to 2024
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Encouraging competition in the app store space
New Ipsos research funded by Meta finds low awareness of alternative app store options
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Nearly three in five registered voters in Florida favor expanding abortion access via ballot measure
The latest USA Today/Ipsos poll finds that white Floridians are more likely than Hispanic Floridians to say they will vote for state abortion legalization
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[RECORDING] UiPath: The Need for Speed
Why you need speed more than ever before—and how to leverage automation and AI to out-speed your competition.
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THE QUIRK’S EVENT 2024: New York
The Quirk's Event is a valuable collection of sessions and networking opportunities with leaders in the insights field.
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How Context Can Inspire Brand Growth
Marketers need to move away from static brand growth models towards more dynamic contextual brand choice models that respond to the ever-changing context in which brands and their consumers live.
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Brand Biden vs Brand Trump
The power of empathy in a story of brand decline - revisit our insights to see how Americans perceive the presidential candidates as political brands.
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ANA/SeeHer 2-Day Gender Equality Conference
Ipsos’ Lindsay Franke, Rachel Rodgers and Mallory Newall will discuss How brands can navigate the upcoming election.
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Two-thirds of registered voters say Trump’s hush money charges are serious
Reuters/Ipsos poll finds one-quarter of potential Trump voters say they would not vote for him if he was serving time in prison