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The Changing Landscape of TV
Compared with five years ago, it is undeniable that the TV landscape is now vastly different to what it once was. With the rise of Over-the-Top Subscription Video-on-Demand (OTT SVOD) services such as Netflix and Amazon Instant Video, together with the majority of broadcast and cable networks offering an unheard of plethora of viewing options, how the average person consumes TV content has changed immensely, and will continue to do so.
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Millennial Moms & Mobile - Are We There Yet?
Leveraging data sourced by Ipsos, this report offers detailed insight into the mobile use and engagement of Millennial Moms and how this dictates their shopping behaviors.
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Google's 2014 Holiday Shopper Research
To understand how digital trends will impact this year's shopping season, Google conducted their annual Holiday Shopper Intentions research with Ipsos MediaCT, surveying consumers on their shopping behavior.
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New Director to Guide Client Offering in the Pacific Northwest
Nika Kabiri to Lead Ipsos MarketQuest Team in Seattle
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The Ipsos Girls’ Lounge Brings ‘Confidence Is Beautiful’ Bus to Oprah’s ‘The Life You Want Weekend’
Lounge To Celebrate Confidence Among Women at Prominent Industry Gatherings
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Unmasking Deeper Insights with Facial Coding
It's often said that the face can reveal what words cannot.
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Ipsos Puts Extensive Knowledge of Influencers on Display
New Research from Ipsos MediaCT Helps Brands Connect with Coveted Segment