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Novartis Insights Innovation Unlocks the Online Ecosystem
Every therapeutic category has its own unique online ecosystem, and the flow of information (and misinformation) can be mapped to drive online content, engagement, and channel strategies. Here’s an example.
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FCSM Research & Policy Conference
Don’t miss Ipsos experts who’ll be speaking at this year’s Federal Committee on Statistical Methodology annual conference.
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Spending
The future of spending will be driven by how resilient people are to forces largely beyond their control. In this What the Future: Spending issue, we explore how will people respond to these forces with their values and their wallets, and how companies can support a resilient economy.
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How purpose and innovation will shape how we spend
In the future, brand success will depend on value and values. Innovation can drive both, says David Wagner, VF Corporation’s executive vice president of venture platforms.
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How augmented reality will make shopping more personal
Augmented reality will make online shopping streamlined and social, says Doug Frisbie, vice president of global business marketing for Snap.
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How businesses can support a resilient economy
Former Federal Reserve and White House economist Claudia Sahm explains how businesses can help policymakers build a healthier economy.
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Gen Z and the Metaverse
Ipsos partnered with Nokia to reach out to Gen Z in the US, UK, Korea, Brazil, and UAE – via the metaverse – in a first of a kind study. Here's what we discovered.
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Inflation remains top concern for U.S. small businesses
The Ipsos/MetLife/U.S. Chamber of Commerce Small Business Index sees largest fall since start of the pandemic
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U.S. consumer sentiment shows stability
Americans' saving habits shift significantly amidst another month of price increases
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Ipsos Core Political : Presidential Approval Tracker (09/21/2022)
This week’s Ipsos Core Political sees President Joe Biden’s approval rating at 39% for the third week in a row