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American greatness gets mixed reviews
On America’s 245th birthday, the country is split on how great the United States really is.
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Most Americans now comfortable being unmasked, indoors, in public
Newsy/Ipsos poll shows most are comfortable hugging and being in close proximity, but comfort levels vary by age, partisanship
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The Other Side of the Story
Read insights exploring COVID-19 treatment developments, including treatment landscape and how they are being used in real-world clinical practice.
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Americans remain divided in attitudes about the office, and returning to it
One thing is certain, those working from home want flexibility
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What will your brand’s role be in the new morning commute?
For workers returning to some pattern of the morning commute, the new routine will bring joy, anxiety or a mix of the two.
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Get Real, Get Creative!
Discover insights that offer real understanding to help marketers climb the creative effectiveness ladder
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Americans will face more traffic and complexity in hybrid work world
Ipsos finds that Americans’ desire for “flex in the city” will mean a bumpy reentry
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Americans Set to Shatter Summer Vacation Spending Records as Pent-Up Demand Causes Vacation Confidence to Surge
Summer Vacation Spending Could Grow by 50% Over 2019 Levels
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Reuters/Ipsos Poll: Electric Pick-up Trucks (06/17/2021)
Americans agree that pick-up trucks are part of the American way of life but are not as receptive to electric versions of them
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On Juneteenth, What Does Increased Allyship Mean for Businesses?
If we take a look at the future of allyship and racial injustice in our country, we have reasons to be optimistic.