Customer Satisfaction


Helping Others Important in Driving Women's Sense of Self-Worth

Majority of Women View Self-worth as Most Important to Their Success
Customer Satisfaction Publication

The High Price of Customer Satisfaction

Most managers believe that customer satisfaction is linked to higher business performance. As a result, "satisfaction guaranteed or your money back" has become the standard promise for businesses around the world.
Customer Satisfaction Publication

The Top Twenty Marketing Science Papers of the Past Quarter Century

We have known for some time that one of our papers, “Return on Quality” co-authored by Tim Keiningham, Global Chief Strategy Officer at Ipsos Loyalty, was a game changer.

Global Happiness Report

Majority of Global Citizens (75%) are Happy Despite Gloomy Economic Sentiments
`Very Happy' Cohort (20%) Down Two Points Since December 2012

Ipsos Loyalty Raises Innovation Bar with New Technology Team Leader

Technology Expert Trish Dorsey Joins Ipsos' Loyalty Research and Consulting Team

Women More Likely to Feel Undervalued at Work

Men More Likely to Feel that They Will Get a Raise, Promotion

Ipsos Loyalty Experts Win Global Award for Customer Experience, Satisfaction, and Loyalty Thought Leadership

Keiningham and Buoye Members of Winning Team for 2013 Frontiers in Service Best Practitioner Award in Taipei, Taiwan

Google Named Most Influential Brand in the United States

Strong Mix of American Business Icons Dominate Top Ten on Ipsos' List of Most Influential Brands