Customer Satisfaction


Mystery Shopping Publication

Got30: An Ipsos vodcast

Got30 is a brief, to the point, vodcast series answering some of the questions we get asked about Customer Experience and Channel Performance. Listen in!
Customer Experience Publication

Winning Hearts & Minds: Loyalty in Action

Read our latest paper for tips and case studies about the importance of aligning brand promise with actual brand experience.
Customer Relationship Publication

Should You Reward Staff for Five-Star Service?

Evidence suggests connecting pay with customer experience makes good business sense. Just prepare to manage the pitfalls.

2016 Edenred-Ipsos Barometer

How to Understand and Improve Well-being at Work
Customer Satisfaction Publication

Ipsos Loyalty: Customer Experience and Critical Incidents

Ipsos Loyalty carried out an extensive survey across seven sectors in the U.S. to understand the dynamics of Critical Incidents, which are defined as “Moment of Truth” experiences with customers — both good and bad.
Customer Satisfaction Publication

Healing the Pain

Responding to bad experiences to boost customer loyalty
Customer Satisfaction Publication

Are Your Customers Working Too Hard?

Yes — yes, they are! Or at least, they certainly think so.
Customer Satisfaction Publication

Predicting Retention and Word of Mouth: Are Your Customers Working Harder Than Your Company?

CustomerThink, March 4, 2016 — In this article, Jean-Francois shares details from a recent Ipsos study examining the impact of customer dissatisfaction.

Ipsos Study Finds the Effort Companies Make to Resolve Issues Isn’t Enough

Over Half of Customers Think They are Working Harder Than Companies to Fix Problems