Media Measurement

ARF AUDIENCExSCIENCE 2026
Media Measurement Event

ARF AUDIENCExSCIENCE 2026

Join Ipsos at ARF’s annual AUDIENCExSCIENCE conference for a showcase of the most urgent challenges and recent breakthroughs in audience measurement.
Media Measurement Survey

Media for Power Players: Reaching the Business Elite Audience

Media Measurement Survey

The Media Audit: New Study Indicates Pager-Like Device May Be
Reason For Lower Listening Levels With PPM

Media Measurement Survey

New US Business Elite Survey Shows Senior Business Executives Responsible For Over $1 Trillion Annual Expenditure

Style Conscious Businessmen With Passion For The High-Tech Possessions Also Give Work-Life Balance Top Priority
Media Measurement Survey

Cross-Industry Evaluation Team Will Move Forward with Three Contenders for Radio's Next-Generation, Electronic Ratings System

Radio Company Leadership Reiterates Unwavering Commitment to Improving Measurement - and to Making the Best Choice

Multi-Discipline Team Expresses Special Interest in Cell Phones As Measuring Device as The Media Audit/Ipsos, Arbitron, and MediaMark Research Proceed to Next Stage
Media Measurement Survey

AP/Ipsos Poll: Many Americans Hooked On High-Tech Gadgets

Media Measurement Survey

An Estimated 45 Million Americans Would Use Their Credit Or Debit Cards For Purchases Of Less Than $5

Survey Reveals Nearly 20 Million Americans Purchased Items Online For Less Than Two Dollars In The Past Year
Media Measurement Survey

Cultivating Desire: Investing in Market Insights to Reap Digital Content Profits

Media Measurement Survey

Global Positioning System Navigation Shows Greatest Potential as Next "Breakout" Wireless Handset Application for Americans, According To New Ipsos Survey

Interest in GPS Shows Trend of Demand for Functional Features Outweighs Entertainment Options
Media Measurement Survey

VoIP Awareness And Familiarity Make Huge Advances

Awareness Up By One-Third, Familiarity Doubles, But Interest Remains Flat, Ipsos-Insight Study Reveals
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