Public opinion


Society Survey

Support for drafting women to the military has decreased since 2016

More men than women support including women in the military draft
Government Survey

Ipsos Core Political : Presidential Approval Tracker (07/29/2021)

Americans' concern over public health increases as President Biden's approval rating remains stable
Society Survey

Half of American TV viewers watch 10 or more hours of TV during the week

Baby Boomers watch 10 or more hours weekly over 3x more often than Gen Zers

Populist, anti-elite and nativist views linked to globally widespread broken-system sentiment

“System Is Broken” Index highly correlated with outcomes-based metrics indicative of social progress

Outside of COVID-19, Biden receives mixed approval ratings

New ABC News/Ipsos poll shows most disapprove of Biden’s handling of gun violence, immigration, crime
Politics Survey

Ipsos Core Political : Presidential Approval Tracker (07/22/2021)

Only one-third of Americans believe the country is headed in the right direction

[WEBINAR] How Public Opinion Insights Propel External Communications

Join Ipsos and our guest speaker, Elizabeth Walton, Director of Market Insights with Freddie Mac, who will share their experience using a combination of national and targeted surveys to develop a point of view, and provide leadership with key data points for decision making and external communications.
Society Survey

Majority of Americans feel that U.S. performance in the Olympics makes them proud to be an American

Baby Boomers are the most likely to plan to watch the Olympic Opening Ceremony

Large majority of Americans critical of the state of democracy in the United States

New Public Agenda/USA Today/Ipsos poll finds that majority feel people have a lot of influence in problem-solving nationally and locally when they get involved