Society

The Ipsos Predictions Survey 2026 finds 71%, on average across 30 countries, think things will look up next year but people are split on whether the worldwide economy will be stronger (49%) or not (51%).

Hear more about what’s critical to understand during this time of opportunity and disruption; what communication, access, empathy, and impact mean in 2026; and how marketing, communications, innovation, and sustainability teams are partnering and evolving to meet the moment.

Listen in as we invite industry leaders to take part in candid conversations exploring their approaches to innovation, connecting with consumers, and advancing cultural intelligence initiatives.

Buc-ee’s, QuikTrip and Love’s Travel Stop earn top spots

In this bird’s eye view of ESG priorities we highlight some of the most pertinent issues for each industry, as well as an overview of the extent of differentiation in effectiveness for the main companies in the industry.

Join us to hear insights from PPIC and Ipsos surveys on economic well-being.

Many Americans say they’re cutting their spending, causing cuts in discretionary purchases, but also a reluctance to make big buys or even essential spending. Learn more in our latest Ipsos Data Drop.

Each session will highlight the significant moment in time changes in social, economic, and political realms in the U.S. and globally, affecting businesses and research areas.

Despite bold investments in AI, organizations fall short of realizing the full ROI of adoption. Here’s why.