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Shifting Autonomous From ‘Scary’ to ‘Safe’ for Drivers
We share research and tips to help auto manufacturers and marketers promote the safety of autonomous and ADAS features.
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Electric Vehicles: Insights to Jump Start Demand
Listen in to hear new research exploring interest for EVs, their advantages and drawbacks plus key insights on how these have changed over the last several years.
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Three quarters of Americans with health insurance coverage believe too many hurdles exist between patients and doctor-prescribed medicines
New Ipsos poll conducted with Novartis finds that 92% of patients believe that doctors should be making therapy decisions, not insurers
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Do’s and Don’ts of Selling EVs: Is the Auto Industry Ready?
Revisit our webinar recording to hear research insights to successfully prepare and covert interested consumers into EV buyers.
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The Other Side of the Story
Read insights exploring COVID-19 treatment developments, including treatment landscape and how they are being used in real-world clinical practice.
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What will your brand’s role be in the new morning commute?
For workers returning to some pattern of the morning commute, the new routine will bring joy, anxiety or a mix of the two.
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Is safety the way to pitch autonomous vehicles?
Despite continuous advances in autonomous technology, American drivers still need more safety evidence to embrace autonomous vehicles. However, there is a path forward to broaden adoption.
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[WEBINAR] Electric Vehicles: Insights to Jump Start Demand
Consumer interest in buying EVs isn’t as great as the media is playing up, but what insight can be shared to jump start demand?
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Reuters/Ipsos Poll: Electric Pick-up Trucks (06/17/2021)
Americans agree that pick-up trucks are part of the American way of life but are not as receptive to electric versions of them
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Americans see a bright summer ahead
Our latest Thought Starter checks to see by how much our travel plans expect to heat up this summer.