[WEBINAR] Connecting with Parents: Innovation, Inclusion & Insights

Increasing financial pressures, balancing work and family, protecting children’s mental health and well-being, managing screen-time and social media, embracing the increasing diversity in our country, communities, and families, shifting social norms and parenting styles… there’s no end to the challenges that caregivers encounter today.

Meanwhile, the way families connect with everyone and everything, including brands, is evolving at lightening speed. As new platforms, AI-enabled technologies, and communities emerge and the rules of engagement change (on what seems like a daily basis), brands must become more creative and more responsible as they determine the content, services, experiences, and products that resonate with families, caregivers, and everyone in between.

Revisit our dynamic roundtable discussion with some of the most talented leaders in media, marketing, and technology today for a candid conversation exploring changing consumer behaviors and parenting needs; connecting with Gen Alpha, Gen Z teens, and their parents; the unique ways these leaders uncover and use insights; and diversity and inclusion as a source of innovation. 

Access Recording

This session is part of our ongoing series exploring challenges and opportunities in innovation, connecting with consumers, and DEI across industries.